
What if AI Agents could...
Help Tech Executives who are under constant pressure to deliver more, faster and at a lower cost?
What if they could...
Deliver all business demands and minor enhancements despite budget and personnel constraints.
Autonomously upgrade and monitor legacy systems for enhanced security and reliability
Reduce cost and streamline the workforce by reducing reliance on high-churn contractors
Our Tech and Leadership services enable you to do just this.
Services
To help Tech Executives deliver more, faster, and with better quality, by leveraging Agentic AI,
Our services address the three critical aspects for success:
The Opportunity Crafting, Capability Uplift, and the Agentic AI Platform
Craft AI opportunities
Santa Claus will not vote to cancel Christmas.
Work with Leaders to identify business opportunities and craft them into successful AI projects.
AI training and capability uplift
AI for Executives
AI for Managers and team leaders
AI for Engineers
AI for Product & Project Managers
Agentic AI Enterprise Automation
Agentic AI platform setup
Agentic Product Development
AI First Engineering
AI monitoring, and testing
AI-ready data for context wisdom
Benefits for our customers
We help our customers, Technology departments of large corporations and Tech Product companies, deliver better, faster and cheaper by leveraging AI.
Just deploying and adopting AI tools is not enough to move the needle, you need to reshape your SDLC, operating model and way of working to reap the full benefits of Agentic AI.

Improve their speed to market by 20 - 30x.
eg. from 5 months to 5 days for an enhancement or large piece of work.
We enable this by:
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Setting up your cost effective Agentic AI platform and framework, so AI can be used in a secure manner for coding, testing, deployment and monitoring.
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Help redesign your operating model and SDLC to enable this increased speed of delivery. This includes designing an appropriate funding and governance model.
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Help establish the right standards and guidelines for secure, ethical AI use
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Train the Leaders, Engineers and Product Managers on how to leverage and use Agentic AI in a secure manner
Engagement Model
We work with your Tech Leadership to design and deploy your Agentic Solutions

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A short fixed price undertaking to review:
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Current landscape and issues
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Desired outcomes
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Constraints and blockers
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A proposed design and costing based on the above
Each organisation we work with is different and at a different stage of its journey, with its own priorities. One size does not fit all.
We believe that any change should be leader-led and not consultant-led. We don't come with an army of consultants but instead bring:
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A few highly experienced AI Engineers with over 30 years of hands-on Tech experience each
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An Executive consultant to work with your Tech Executives and help them design and implement the outcomes
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A toolkit of designs and frameworks to choose from and tailor to fit your unique needs.
Our Story
We started working together in 1994 at the dawn of the Internet era and have been at the cutting edge ever since.We believe that technology can be a true enabler only when coupled with a culture of collaboration and creativity. This is what attracts and retains great talent.The operating model and talent aspects must compliment the technology for successful AI leverage.

Get to Know Us
The experience and ability to work with Engineering Executives, with tact and candor, for the Operating model, workforce, and way-of-working design


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Deep AI-First and Cloud Engineering expertise to set up and train Engineering organizations for AI success
Our Team
With more than 100 years of hands-on Technical and Business experience, we bring passion, authenticity, and knowledge to our customers, helping them decide on the best course ahead, with help wherever necessary.
Phil Abernathy
Phil has over 43 years of Tech and Executive experience. He began coding during the punch card era and progressed to become the CIO of Shell in the Sultanate of Oman. He left in 1994 and since then has been the founder of 7 tech startups. Phil led Agile and operating model transformations at large multinational companies such as IBM, Cisco, and World Kinect. Since 2023 he has been deeply involved in AI and in the organisational and capability impacts of it.
Arjen Smedes
Arjen has 31 years of hands-on Engineering experience in Application development, Cloud engineering, and more recently, AI Engineering. He has held various roles, including Engineer, Technical Lead, Platform Architect, and CTO, over the years. He is a Tech entrepreneur, and his passion is building solutions that change the world for the better.


Martin Oosterom
Martin has 32 years of experience in engineering and tech research. His Cloud engineering and AI knowledge, combined with his hands-on approach and experience, make him the wizard behind the wonder. Martin is the technical powerhouse behind every team we work with, and his passion for learning and improvement makes him invaluable to any organization.
Jeremy Abernathy
Jeremy looks after the US operations of PurpleAgentic and Purple Candor. He has 10 years of hands-on tech experience working with Agile teams and managing large projects. He was both portfolio management and Info-sec experience and looks after our programs of work and operations in the US.



